Today, I received this from Mixcloud. Well worth a read!
We wanted to reach out to share Mixcloud’s recent statement on music licensing.
Artists that get played should get paid. This is the foundation of the modern music ecosystem.
When streamers and DJs are hit by music copyright takedowns on other platforms, it’s because those platforms have not – for whatever reason – secured the right music licenses. They are not paying the artists that are getting played.
This is not the fault of musicians or labels. It’s down to the platforms.
Often they encourage DJs and artists to use their platforms despite not having the correct music licenses. All the while hiding in the small print of their terms and conditions that you should not use copyrighted music.
Many of these platforms are owned by some of the biggest businesses in the world. For example Twitch, which is owned by Amazon, has recently seen many DMCA takedowns for unlicensed copyrighted music.
These huge companies are very willing to use music to grow their businesses, but do they genuinely support the music ecosystem if they are not paying royalties to all artists?
Mixcloud – an independent streaming platform with a fraction of the resources of larger corporations – has invested time and money into getting the right licenses. That is why music takedowns do not happen on Mixcloud.
Mixcloud is the only open platform that pays all rights holders (artists, labels, songwriters, publishers) and also pays DJs. Mixcloud’s monetization program pays 83% of revenue out to rights holders and channel owners. https://www.mixcloud.com/select/creators/
If you love music and care about the future of this ecosystem, then it’s up to all of us to choose a streaming platform that does the right thing.
Sign up for a free Mixcloud Pro trial and start streaming today https://www.mixcloud.com/pro/
If this message resonates with you, please share it.